Cross Cultural Branding: Is Your Brand On Track?
Marketing 101: Know Your Audience. You need a complete understanding of your market across the globe: this means messaging micro in a macro world using cross cultural branding. The rise of the internet meant the fall of products being limited...
Cultural Sensitivity Training: Appreciating Diversity In The Workplace During the Holidays
With the festive season right around the corner, here’s a thought… This year, assess how your business focuses on celebrating diversity and inclusiveness. Cultural Sensitivity Training: A Key to Diverse Holidays "People of different religions and cultures live side by...
